Google AI Mode has now launched in the UK as of 29 July 2025, transforming the way people interact with search results. Rather than looking at traditional blue-link listings, users can switch to AI Mode and see conversational, AI-generated answers powered by copyright 2.5. The system supports text, voice, and image inputs, breaking queries into sub

A Turbulent Year for SEO2023 was a noteworthy year for Google's search algorithm updates, leaving a deep impact on the world of Search Engine Optimisation (SEO). Last year, Google rolled out several major updates (nine), including changes to the core algorithm, a focus on helpful content, and reviews. Let's explore these nine confirmed updates and